Bob March is perhaps best known as the author of the highly regarded book,The Japanese Negotiator (Tokyo: Kodansha International, 1988), recognised as the most authoritative work on the subject. Translated into many languages, it is used in a number of countries as a university textbook.

With 30 plus years of East Asian management and negotiation consulting,Bob March has acquired - what cannot be gleaned from anything save experience, and experience reflected on and learnt from - the cultural and managerial 'nous' to be successful in East Asia, and the social and cultural and language skills, and a network of friends in the region, to be a pragmatic and useful business consultant to his clients.